More and more companies are building iPhone apps for their businesses to make themselves more marketable, competitive, and more accessible to their customers. Since iPhones are all the rage right now, it’s become quite the competition to create engaging apps that will spread like wildfire to iPhone users and (hopefully) create a following around that particular business, game, etc.

When I hear a particular company is developing an app, I’m interested to learn more. As an avid iPhone user, it’s feels like a Christmas present every time I download a new one. (Of course the “present” is even better when it’s an app that I like.) Today I learned about a company that is developing an “iPhone-esque” web application that will have the same look and feel of a native iPhone app, but will only be accessible via the phone’s browser. Read the rest of this entry »